About
Welcome to Mental Edge Apparel — where mindset meets the diamond.
Founded by former MLB player and mindset coach Chad Hermansen, Mental Edge Apparel was born from over 20 years of professional baseball experience and a deep passion for helping athletes unlock their mental game.
Chad was a first-round draft pick by the Pittsburgh Pirates in 1995 and spent 13 years playing professional baseball, including time with the Pirates, Cubs, Dodgers, and Blue Jays. After his playing career, he served eight years as a professional scout for the Los Angeles Angels. Through it all, he experienced the highs of big-league moments and the quiet struggles that come with pressure, expectations, and self-doubt.
After stepping off the field, Chad turned his challenges into a mission — becoming a certified mindset coach for athletes across the country through his company, Mental Edge Coaching. He’s worked with players from youth leagues to college, and even their parents, teaching tools and strategies to strengthen the mental side of sports. He’s also the author of The Parent Edge, a guide for families navigating the athletic journey.
Why Mental Edge Apparel?
For years, Chad envisioned a brand that captured the unique mindset of the athlete — the jokes in the dugout, the confidence on the mound, the quiet doubts in the cage, and the relentless drive to compete. Mental Edge Apparel brings that vision to life.
We create baseball-inspired apparel with bold, funny, and authentic designs that speak directly to:
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⚾ Athletes who want to wear their mindset with pride
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👨👩👧 Parents who are all-in on their kids’ journey
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🧢 Coaches who live for the game and love their crew
Whether it's a phrase that hypes you up before the game, a sarcastic dugout joke, or a mantra to keep your edge, our apparel is designed to be worn on and off the field with confidence.
This Is More Than Merch — It’s Mental Edge
Mental Edge Apparel is more than a brand. It’s a movement for every player who’s been in their head. For every parent who rides the emotional rollercoaster. For every coach who knows the grind. We’re here to celebrate the mindset behind the game — the fun, the fire, and the fight.
Join the Mental Edge squad and wear what you think.